Capital Equipment News December 2018

engineered to deliver the reliability that customers expect when buying them. They undergo extensive testing and quality checks to achieve the highest level of performance. On the other hand, non- genuine Iveco parts cannot guarantee the same high standards required by Iveco,” he says. Clinton Schultz, national parts manager at Goscor Earth Moving, says OEM or Genuine parts are made by and for the manufacturer of a machine for optimal performance of the machine, and aftermarket parts are similar, but not made by the manufacturer of a machine. “To put it into simple terms, aftermarket parts are not sourced from the manufacturer of the machine. However, they are designed similarly, but in most cases not meeting the required specs,” says Schultz. Price vs quality The growth of the aftermarket parts sector is said to be largely driven by the price factor. Should price determine what parts equipment owners buy for their mission critical assets? Schultz says in most instances aftermarket parts are cheaper. However, short-term price savings will result in long-term losses. He is of the view that OEM parts come at a premium price, but this translates into machine longevity, increased productivity and a healthy balance sheet in the long run. “Yes, price should determine what we buy, but it’s always advisable to remember that you get what you pay for,” says Schultz. Sieja says to reach the desired quality, the OEM invests in research and development (R&D) for materials used in its genuine parts. This ensures that the truck or bus is reliable and safe. “The price may be higher than the aftermarket components because Iveco Genuine parts have been specifically designed to fit our vehicles and therefore offer a higher degree of performance, quality and reliability,” says Sieja. “In addition, Iveco parts benefit from

“To reach our desired quality, the OEM invests in research and development for materials used in its genuine parts. This ensures that the truck or bus is reliable and safe. The price may be higher than the aftermarket components because genuine OEM parts are specifically designed to fit the vehicle and therefore offer a higher degree of performance, quality and reliability.”

Daniel Sieja, marketing manager South Africa at Iveco

“A breakdown is a highly costly situation where the fleet owner can lose hundreds of thousands of rands in lost production. In extreme cases, equipment fitted with generic/pirate parts can be damaged to such an extent that the piece of equipment will require major repair work, obviously translating into even bigger costs.”

Sandro Scherf, CEO of Pilot Crushtec International

“OEM parts will help to improve or maintain efficiency because they were specifically manufactured for the particular machine. Longevity is another key advantage of OEM product – and not just for the part itself, but the piece of equipment as well.”

Clinton Schultz, national parts manager at Goscor Earth Moving

TALKING POINTS

“The method of mounting might also be different for each piece of equipment. A generic part or pirate aftermarket part could be very similar in design, but could have hugely negative effects as it may not only damage the equipment, which not only results in loss in performance, but also voids the warranty of the

equipment,” explains Scherf. Daniel Sieja, marketing manager at Iveco South Africa, says Iveco Genuine Parts are those that have been designed specifically for Iveco buses and trucks. They undergo tests in order to guarantee the highest level of safety, durability and performance. “Genuine Iveco parts are

The general reasoning by fleet owners who opt for aftermarket parts is that OEM parts are generally expensive – in some instances they are said to be almost 60% more than their aftermarket counterparts when it comes to price.

While they represent a major cost upfront, there are an array of benefits associated with buying OEM parts in the long run. Primarily, with OEM parts you get the perfect match for your machine.

The consistency of materials and high quality of raw materials used in the manufacture of OEM parts justify their pricing.

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