Capital Equipment News January 2022
DISTRIBUTORSHIP AGREEMENTS
jack, up to a 45-tonne container handling unit, allowing the company to compete in all sectors of the materials handling market. “The forklift business has performed beyond our expectations, especially considering that we launched right before the COVID-19 outbreak in South Africa. We have already sold over 300 units, with some leading blue-chip companies taking delivery of these units. The penetration of our rough terrain range has been superb,” says Lothian. Crushing & screening Commenting on the McCloskey offering, Lothian says Kemach chose McCloskey because of the brand’s stature in the South African and the global market at large. “Being part of Metso Outotec, we felt that the brand was the right fit for our needs,” he says. Since October 2020, Kemach has recorded remarkable success with the McCloskey offering, averaging a machine a month. The machine population is spread across quarrying, mining and recycling applications. “Adding McCloskey to our range of leading brands enhances our ability to satisfy the growing needs of our customers, while also creating the opportunity to strengthen our position of being a total solutions provider to the markets we participate in,” he says. “With sustained and strong growth in the population and the required infrastructure, we anticipate equally strong growth in the aggregates sector. Bringing McCloskey products to the market at this key time benefits our company and our customers.” BULL backhoe loaders In a fiercely contested South African backhoe loader market with over 24 players vying for market share, Lothian believes that the BULL backhoe loaders are the “ultimate wheelbarrows” of the market. To drive his point home, Lothian says BULL is already a substantial player in the Indian market, which sells between 40 000 and 50 000 units a year. Leveraging an existing wide backhoe loader customer base, Lothian is adamant that Kemach will be a player of substance in the backhoe loader market in South Africa, which sells about 1 200 to 1 300 units a year. “The world has changed, and customer needs have evolved. We believe that with the addition of the BULL product to Kemach Equipment’s expanding world-class offerings, we have the ultimate earthmoving solution across all industries,” he says. “This is a robust product built on the right fundamentals. We will complement it with good support and an industry-first 3 year/4 000-hour wet drivetrain warranty as standard.”
As the authorised BOMAG distributor in South Africa, Lesotho and Swaziland, Kemach markets the entire BOMAG product line.
In a fiercely contested South African backhoe loader market with over 24 players vying for market share, Kemach believes that the BULL backhoe loaders are the ‘ultimate wheelbarrows’ of the market.
“As a total solutions provider, we are in a better position to add value to our customers’ businesses. We are offering a product range that gives our customers value – lower cost per tonne, long life and high resale value.”
Les Lothian, CEO of Kemach Equipment
TALKING POINT
At the backend, the customer may need a wheel loader to clean up whatever they are handling and to load material onto trucks. Previously, we were not able to offer that full value chain, but now we can,” he says. “We have also been very careful in selecting our OEM partners. All the products in our stable complement each other, are of the highest quality and offer true value for money.” Kemach forklifts Under its Kemach Forklifts division, Kemach, in partnership with Anhui Heli, launched its new range of Kemach forklifts for the South African and sub-
Saharan African markets in March 2020. The move set in motion the company’s multi-brand strategy at the time. The supplier agreement between Kemach Forklift and Anhui HELI was signed in January 2020. Anhui HELI is the biggest forklift manufacturer in China and complies with all European standards and is ISO approved. The Kemach range of forklifts has specified Japanese engines, Heli-built ZF transmissions and robotically manufactured chassis, ensuring premium brand quality at competitive pricing. The extensive range starts from a walk-behind powered pallet
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