Capital Equipment News June 2021

MATERIALS HANDLING

The T40.180SLP forms part of the 12-model Bobcat R-Series range introduced in May this year.

Expanded telehandler range from Bobcat As part of its ‘Next is Now’ campaign, Bobcat has rolled out an expanded range of telescopic handlers. With an extended range and increased investment in this business segment, the company aims to double production of telehandlers by 2025, writes Munesu Shoko .

A recent report by 360 Research Reports notes that the global telehandler market, which generated a market value of US$4,5-billion in 2020, is anticipated to rise at a considerable rate between 2021 and 2026. In 2021, the market is growing at a steady rate and with the increased adoption of growth strategies by key players, it is expected to rise over the projected horizon. Bobcat – one of the key players in this market segment – plans to double its telehandler production by 2025 in line with anticipated market growth. The plan has been put in motion with the recent launch of an extended range of telehandlers. Inspired by the company’s ‘Next is Now’ philosophy, Bobcat in December last year announced the collaboration with Magni TH of Italy, to launch an expanded line of new generation rotary telehandlers for markets in Europe, the Middle East and Africa (EMEA), as well as Russia and the CIS countries. This was followed by another big launch in May this year, which saw the introduction of the company’s new generation R-Series telehandler range for the Middle East, Africa, Russia and CIS markets.

Rotary telehandler range The new Bobcat rotary telehandler range developed in conjunction with Magni TH includes 10 Stage V compliant models for the European market, with lifting heights from 18 to 39 m and lifting capacities from 4 to 7 t. These are complemented by four Stage IIIA engine powered models aimed at the Middle East, Africa and Russia/CIS regions, with lifting heights from 18 to 25 m and lifting capacities from 4 to 6 t. The new R-Series range for MEA and Russia/ CIS comprises the TR40.180, TR50.210, TR60.210 and TR60.250 models. The new rotary telehandler range, says Olivier Traccucci, Bobcat telehandler senior product manager, offers an expanded model selection and increased lifting heights and capacities. The new range offers cutting- edge technology that continues the theme of reinvention that is at the core of the company’s ‘Next is Now’ philosophy. “As a result, they offer enhanced 360° performance to create the ultimate tools for even the most complex site handling jobs. A big choice of over 20 attachments and various options also ensures that working at height has never been so versatile, efficient, comfortable and safe,” says Traccucci. Available since December 2020, the new

rotary telehandler range from Bobcat was introduced at an online launch event held on December 2, 2020. This was a continuation of the Next is Now strategy presented for the first time in EMEA and Russia/CIS at a previous online event in October 2020, where Bobcat launched 48 products in 12 different categories. Growing market The rotary telehandler market continues to grow worldwide. In Europe, for example, the market has increased over the past five years by 23% and, in 2019, it reached over 3 000 units for the first time. In fact, the EMEA region accounts for 85% of the global market. Invented in the early 1990s, rotary telehandlers feature a rotating turret and four stabilisers, which enable them to work solidly in place with full operating capacity. The 360° turret rotation allows the machines to handle loads everywhere in the working envelop without needing to move. This is an ideal solution in urban areas where space is at a premium. Their ability to work from a single point to cover the whole site and the fact that they can be used from the first to the last day of a construction project have made

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CAPITAL EQUIPMENT NEWS JUNE 2021

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