Capital Equipment News October 2024

BODYBUILDING

Durability, innovation and service

Capital Equipment News’ Juanita Pienaar recently had the opportunity to speak with Clinton Holcroft, CEO of Serco, about the company’s remarkable growth, its commitment to innovation, and how it continues to provide cutting-edge solutions for the transport industry. In this exclusive conversation, Holcroft sheds light on Serco’s journey from humble beginnings to becoming a market leader in the design and manufacture of insulated and dry freight truck bodies and trailers.

A legacy of service Serco Industries, a family business founded in 1981 by Trevor Holcroft, has grown into one of South Africa’s most trusted manufacturers of insulated and dry freight truck bodies and trailers.

Headquartered in Durban, with branches in Johannesburg, Cape Town, and Gqeberha, Serco’s trucks are relied on by Southern Africa’s leading transporters to carry goods ranging from ice cream to day-old chicks, all while ensuring safety

and hygiene. Serco’s success is built on a simple but powerful philosophy. Clinton Holcroft, the CEO of Serco, shares, “Serco was started with the cornerstone philosophy that as we strive to help our customers grow and prosper, so we too will grow and prosper”. The company’s name, derived from ‘Service Company’, reflects its unwavering commitment to service within the transport industry. Staying ahead of the competition Serco has positioned itself as a market leader through its dedication to quality, durability, and innovation. The company’s focus has always been to offer transporters the best life cycle value for their vehicles. “We want to make a positive contribution towards the success

“Serco was started with the cornerstone philosophy that as we strive to help our customers grow and prosper, so we too will grow and prosper”.

Clinton Holcroft, CEO of Serco.

TALKING POINT

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