Construction World May 2022

COVER STORY

Graham Forte, Divisional Managing Director – Case Construction SA.

In 2021 CASE Construction launched the brand new CX 220C LC Heavy Duty excavator in South Africa.

Jerome Increase, Case founder of the Racine Threshing Machine Works in 1842.

CASE CONSTRUCTION EQUIPMENT CELEBRATES 180 TH ANNIVERSARY CASE Construction Equipment celebrates 180 years of serving construction businesses across the world with effective solutions that meet their requirements.

T he history of CASE dates back to 1842, when inventor and entrepreneur Jerome Increase Case founded the Racine Threshing Machine Works in Illinois, USA. It was the beginning of an exciting journey of entrepreneurship, ingenuity and continuous development of practical solutions to the challenges of construction jobsites. For the past 180 years, CASE has been pioneering technologies and innovations that have changed the industry and earned the trust of construction businesses across the world. It introduced the first factory-integrated backhoe loader in 1957. The more than 50 years of skid steer loader and wheel loader excellence, and numerous awards –

actively involving the CASE people and local communities. In product development, CASE is helping customers to reduce their carbon footprint. It broke new ground in sustainable technologies with the introduction of the first Selective Catalytic Reduction (SCR) solution in the industry in 2011 and has remained at the forefront of low-emissions diesel solutions. It is also pioneering alternative propulsions with award winning solutions. Project Zeus, the first electric backhoe loader in the Construction Equipment industry; Project Minotaur, which leverages the footprint of a compact track loader and the blade of a dozer to create a powerful two-in-one machine for grading and loading

testify to its expertise and its ability for practical innovation. The long history of important milestones and this year’s anniversary are testament to CASE’s capacity to evolve with the times, always remaining close to the customers with effective and innovative products and services – including an expanding offer of digital services – that deliver performance, productivity and low Total Cost of Ownership. Sustainability is in CASE’s DNA and a key strategic driver and extends to all aspects of its business, focusing on 4 key priorities: reducing the carbon footprint of its operations and products; ensuring occupational safety on the workplace; a circular product life cycle approach to design; and

22 CONSTRUCTION WORLD MAY 2022