Lighting in Design August-September 2016

Welcome desk at the Piazza (photo credit Mike Bink).

The lighting design throughout nest clearly outlines the relevance of light to great experience design.When all senses are stimulated, visitors are immersed in another world and come out of it with a different mindset. “Light allows us to direct the visitors’ eyes in the right direction, create a ‘total experience’ (Visions), or focus attention on the con- tent (Forum and Fondations). The nest experience gave us the opportunity to create five completely different zones in which all of these facets were expressed,” Bär concludes. Tinker imagineers, established by Erik Bär and Stan Boshouwers, is an experience design bureau that will celebrate its 25 th anniversary in 2016. A team of 40 consultants, designers, producers, content and multimedia developers realises musea, visitors centres and experiences for business and community organisations and has a broad national and international portfolio. Tinker: www.tinker.nl/en/work/nest-experi- ence-switzerland Nestlé: www.nestle.ch/de/media/nest/press_ releases

Life-size tree composed of 1200 handmade flowers (photo creditTinker imagineers).

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LiD AUG/SEP 2016

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