Modern Mining October 2024

COAL

Coaltech rebrands, embarks on revised strategy

By Nelendhre Moodley

Coaltech, a non-profit organisation focused on coal industry research, recently introduced its revised strategy and rebranded business, complete with new logo, at an event held in Johannesburg in mid-August, CEO Avhurengwi Nengovhela, tells Modern Mining .

E stablished in 1999 to address the research needs of the country’s coal industry, the organisation’s main purpose is the application of research findings and development of technology to ensure the industry remains competitive, sustainable, and safe. While the mandate remains unchanged, Coaltech’s mission is “slightly different” with a focus on aiding the coal industry become more sustainable within a low carbon emissions context. Nengovhela, who took the helm at Coaltech in May this year, credits chairman, Philip Mulder, for

his leadership role and the board for its support in the organisation’s shift in focus. “The symbolism of changing our brand also incorporates our fourth area of emphasis - future technologies, which complements our existing areas of mining, processing and the environment.” Nengovhela explains that the authorities and the coal mining sector’s concern that “we may run out of coal reserves in the future”, saw a few founding members including the Council for Scientific and Industrial Research (CSIR) and the then Chamber of Mines (Now Minerals Council South Africa) establish Coaltech in 1999

Coaltech’s CEO Avhurengwi Nengovhela.

12  MODERN MINING  www.modernminingmagazine.co.za | October 2024